If you’re involved in the world of digital marketing, you should never surf the web without your trusty toolbox! There are roughly a bajillion tools to help you get the job done, but how do you know which ones stand out? Never fear, our handy little guide is here to help. From SEO tools to inspirational ones, these 15 Chrome extensions are bound to rock your world!
The MozBar is a great tool for the modern digital marketer. It provides crucial SEO data about any page you visit, including Domain/Page Authority. The extension also provides keywords and follow/no follow info. Moz Pro subscribers get even more features including detailed page-level analyses.
This handy extension checks the status of links on a given page. It’s super useful for any marketer wishing to double check their work before promoting it.
Signals let’s your inner stalker shine. The extension notifies you when an email recipient has opened a specific email, how many times they’ve done it, and if they’ve clicked the enclosed links. Signals may sound like something out of James Bond, but it helps increase productivity and coordination.
Both extensions offer similar but excellent functionality. Evernote and Pocket can be used to save web content for later browsing. You can build a marketing library with these extensions from the comfort of your own chair.
When it comes to marketing, your brand guidelines should be considered holy scripture. Eye Dropper is perfect for empirically making sure that all on page elements have brand consistent coloring. Simply select the tool, click on any color, and the extension will spit out the color code in a variety of formats.
Page Monitor is ultra intuitive. Its sole purpose is to check pages for any changes made and to document them. This extension makes it easy for marketers to, well, monitor their hard work.
Boomerang is an email scheduler that integrates with Gmail. You can write an email and schedule it to go out at any time you deem fit. It also sends out messages even when you’re not online and can be used to sort incoming emails.
This extension integrates with YouTube’s interface and offers a variety of data regarding the video being watched. Some of the metrics are vain, but a decent number of them are useful for understanding why a video is popular or may be popular. For instance, vidIQ uses its proprietary algorithm to determine how many words are spoken per minute in a given video. Data such as this can be used to better target your buyer personas.
This one’s a favorite at PBS! Momentum helps you stay on top of your game by replacing the default new tab view in Chrome. The overhaul reminds you of your daily goals and features inspirational backgrounds as well as quotes. The extension itself is very simple, but it adds a dash of personality to your otherwise monotonous browser.
Being unable to navigate a well-designed website because of a language barrier is no excuse! Google Translate’s browser integration allows for the quick and painless translation of any page at the press of a single button. Of course, Translate is not perfect by any stretch of the imagination, but it makes life on the web just a little easier.
Rapportive offers a variety of contact information (social media profiles, location, etc.) about your email contacts, right from your browser. The extension adds a right-sided column to your Gmail inbox and seamlessly integrates with your existing address book.
This minimalist extension allows you to quickly determine a site’s ranking for a specific keyword. Told you it was minimalist!
Professor Traffic integrates with Google Analytics and is able to track which social shares actually result in traffic to your website. The extension can also generate useful reports, and it can even track links from PDFs, emails, and all sorts of other sources. If you’re really into tracking every little bit of detail, the professor will definitely help you out.
This tool is super useful for managing your Twitter community. SocialBro helps you discover new followers, detect potential spammers, and analyze as well visualize all sorts of data about your Twitter community. SocialBro may have a funky name, but if yo have any interest getting the most out of Twitter, this extension will be a great asset.
Hopefully this post has armed you to the tooth! You never know when an opportunity for digital marketing solutions and testing may present itself, so don’t get wrong footed. What are some awesome extensions that you like to use? Let us know in the comments below.