Top SEO Infographics

As 2013 is nearing its end, we’re seeing a lot of “Top [fill in the blank]” lists popping up. Everyone loves a good list right? So here’s another one for you to enjoy.

Following the recent Top Local SEO Infographic post, I decided to come up with a list of my own. This time though, broadening the scope and scouring the web for my favourite SEO infographics. Since SEO is such a vast term, I’ve included infographics on a wide array of topics: from one about the Google Hummingbird, to good SEO Ranking factors of 2013, to best practices of content copywriting. As such, I hope there’s an infographic included on the list for everyone to enjoy.

1. SEO Ranking Factors of 2013

Moz comes up with an informative study on SEO ranking factors every 2 years. Doublespark did us all a wonderful favour by putting all that information into an easy-to-digest infographic.

SEO Ranking Factors 2013

 2. SEO Burger

Who doesn’t love a good burger? This infographic brilliantly combines SEO and the love of all things burgers into a simple illustration highlighting the key ingredients that go into a successful SEO strategy.

SEO Burger

 3. Periodic Table

I’ll be honest – I haven’t taken a science course since grade 10. The last thing I remember about the periodic table is that NaCl is equal to salt. This handy table is a good checklist of on and off page SEO ranking factors. It breaks it down simply into groupings like content, HTML, architecture, links, social, trust, and personal that anyone can understand.

SEO Periodic Table

 4. Google Hummingbird

If you haven’t heard of the Google Hummingbird algorithm update yet, you must have been living under a rock. Predications said the update would affect 90% of search. Here’s an infographic by Hubshout highlighting some quick facts about it.

Google Hummingbird

 5. Google Search & SEO

Doing SEO isn’t all about Google per se, there are other search engines such as Yahoo or Bing. However, Google is still by far the uncontested search engine preferred by users.  This infographic is a great guide on all things Google: algorithm, SERPS, personalization, etc.

Google Search & SEO

 6. White, Black & Gray Hat

There are 3 shades of hats in the SEO world: white, black, or gray. If you have no idea what I’m talking about, this infographic by StartRankingNow does a great job explaining the differences (and similarities) between the 3. Hopefully you are an SEO company or are currently working with an agency that practices these white hat techniques.

White, Black, Gray Hat

 7. SEO Copywriting

A large chunk of an SEO’s time is to come up with fresh content. The sheer amount of information available to searchers is increasing at a dizzying rate. How can you ensure people will be able to find your awesome writing? Here’s a list of 10 tips to optimize your copy writing.

SEO Copywriting

 9. The 4 Faces of Link Building

This is a fun infographic I found about link builders. I had to do quite a lot of outreach with some of my previous posts, and I have to say I was lucky that all of the people I worked with were very generous and easy to work with. With that said, ShellShockUK came up with 4 link building personalities: The Geek, Creative, Hustler, and Social. What kind of link builder are you?

The 4 Faces of Link Building

 10. Zombie SEO

Last but not least, an infographic on what not to do. As the title so eloquently suggests, these are some SEO techniques that will kill your ranking – best to steer clear from them.

Zombie SEO

 There you have it – a list of my top SEO infographics of 2013. As always, if you have any infographics you’d like to share, please do so in the comments section below.


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About Carrie Yan

Carrie is a Marketing Assistant at Powered by Search. With a case of the travel bug, she loves to explore new places and meet new faces. She particularly loves those who share a passion for bubble tea. Connect with her on Twitter and Google+.