We helped increase completed quotes by 167% for one of Canada's largest property and casualty insurers.

The Challenge

This client came to us in 2013 with a slew of marketing goals, although they had a few initial reservations. They weren’t sure what kind of results digital marketing an agency could bring them.

They needed to increase their online visibility for relevant keywords. Their site wasn’t pulling as much organic traffic as they would have liked, and their competitors were starting to take the digital space more seriously.

The Results

  • Organic traffic increased by 33% YoY
  • Unique visitors increased by 29% YoY
  • Quote Starts increased by 104% YoY
  • Quote Completions increased by 167% YoY
  • 1st page keyword rankings on Google
  • Created an infographic that was shared hundreds of times and helped create strategic partnerships

Here's How We Did It

1

Implemented Full-Service SEO Solutions

We helped the client build and grow their online reputation by implementing our full-service SEO solutions.

2

Created a Compelling Infographic that Gained Plenty of Traction

We helped create an infographic that landed our client several anti-distracted driving advocated and we also built a brand feature program that resulted in content collaborations with leading tire and appraisal companies.

3

Google Penalty Removal

Our team removed a Google penalty and surpassed pre-penalty website performance. This combined effort has helped increase the client’s domain authority.

Dev Basu, CEO, and Matthew Hunt, Sr. VP Sales

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