Posts Categorized: Content Marketing

How to Sustainably Grow Your Traffic Through Content Marketing

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Most marketing managers aren’t worried about content, they’re worried about driving leads. The more web savvy you get, the more you start asking questions like, “where do my leads enter my site,” and, “how do I create interest in my brand that drives potential customers to my website?” You might know these as preferred landing [...]

How to Create a Great Infographic with No Design Skills

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Infographics are a fantastic way of marketing your business online. Considering that approximately 65% of people are visual learners, most Internet users prefer to have visual representations of data. By presenting information in a concise, easy-to-understand and eye-catching way, you can draw the attention of your buyer personas and achieve your marketing goals. Unfortunately, combining useful data with [...]

Weekly Inbound Marketing Mashup: Writing Great Copy (07/04/14)

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Happy Friday! To end this awesome week, we have some great tips on how to make your marketing copy more effective. How To Write Marketing Copy That Generates Leads by Stuart J. Davidson To generate new leads to build your customer base, you need to write compelling copy that effectively convinces your readers to buy from [...]

Daily Inbound Marketing Mashup: Majestic Content Marketing (05/27/14)

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Brush up on your content marketing skills with today’s Marketing Mashup! How To Syndicate Your Blog by Albert Costill You may spend a lot of time producing excellent pieces of content, but your success may be limited to a small audience. With content syndication, you can have your content featured by large publications, increasing your [...]

Daily Inbound Marketing Mashup: Content Marketing Bonanza (05/22/14)

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Content marketing is definitely a hit in the world of digital marketing. Banners are so yesterday. Scroll down for today’s 4 hottest topic on content marketing! Modular Content – Creative Repurposing for Content Marketing by Lee OddenWe’ve all been there when it hit. Writer’s block. It’s hard to be creative on demand, and even harder to create original creative pieces [...]