Posts Categorized: Digital Marketing

InboundCon 2014 Tickets On Sale Now

Posted by & filed under Digital Marketing, Inbound Marketing.

Toronto, Canada – July 18, 2014: Powered by Search is excited to announce the launch of ticket sales for InboundCon 2014, Canada’s premier inbound marketing conference. The event will take place at the St. James Conference Center on September 18 and will feature sessions with world class digital marketers from illustrious brands like Shopify, Virgin, [...]

15 Best Chrome Extensions for Digital Marketing

Posted by & filed under Digital Marketing.

If you’re involved in the world of digital marketing, you should never surf the web without your trusty toolbox! There are roughly a bajillion tools to help you get the job done, but how do you know which ones stand out? Never fear, our handy little guide is here to help. From SEO tools to inspirational [...]

5 Digital Marketing Lessons Taught By Transmedia Storytelling

Posted by & filed under Digital Marketing.

Transmedia Storytelling is no new phenomenon, but as social media and mobile marketing grow in popularity, more companies have been using this digital marketing tactic as a way to integrate their brand for, and with, consumers. Digital Marketing doesn’t involve just social media, and while storytelling alone is a great way to improve your social [...]

Digital Marketing 101

Posted by & filed under Digital Marketing.

Does it seem like marketing is rapidly changing? Like the new era is all about screens? Smart phones, tablets, laptops? Today’s world is a never-ending stream of screen to screen interaction. Even if you lift your head from your screen, you won’t be able to escape it. Digital marketing is everywhere, it is the engine [...]

How digital marketing is transforming the tourism industry

Posted by & filed under Digital Marketing.

Hospitality and tourism is one of the industries that is most affected by digital development. Transportation and accommodation companies are among the first ones to utilize digital marketing techniques in their practices to engage communities and make sure their customers have the best possible away-from-home experience. In order to perform well and gain competitive advantages, [...]