Posts Categorized: Inbound Tuesdays

Emotional Marketing – Inbound Tuesdays #3

Posted by & filed under Inbound Marketing, Inbound Tuesdays.

Before buying, do consumers ask themselves, “Was this an excellent piece of marketing?” Probably not. Instead they feel. Marc Nashaat, one of our marketing consultants at Powered by Search, talks about the importance of emotions in marketing. He shows the difference between heart share and market share; and in so doing he shares some great actionable insights. […]

Marketing Authentically – Inbound Tuesdays #2

Posted by & filed under Inbound Tuesdays, Marketing.

Is marketing the ability to distract the largest number of people and push them to do what you want? Or is it an aspect of product and project creation; a test of authenticity, honesty, reliability and accountability? Alex Rascanu, our Marketing Manager here at Powered by Search, brings you the second installment of Inbound Tuesdays! […]

Implementing Mobile – Inbound Tuesday

Posted by & filed under Inbound Marketing, Inbound Tuesdays.

Everyone is talking about mobile. It’s the new thing, it’s the future. That’s great, but what is mobile, how does not optimizing your website for mobile affect you, and when you decide to take the plunge, how do you do it? The answers are in the video! Inbound Tuesdays is a new project that we’re […]