Years ago I read a post on a (ahem) webmaster forum. The premise of the post was that if, for the rest of the author’s life, he could use only one link building method, which one would he choose and why? His answer was guest posting. Anthony Pensabene reminded me that this was still hugely [...]
Posts Categorized: Search Engine Optimization
Search Tips of the Week: 1.4 Million Visitors in 6 Months
This week’s search marketing roundup includes tips on how to build a massive amount of organic traffic, how to increase your conversion rates, an evergreen content list of digital marketing resources, a quick guide to SEO, and a video on why Google Analytics tagging matters. From 0 to 1.4 Million Visitors in 6 Months: A [...]
Relationship Building and SEO – The Story of an Intern
When I started learning about digital marketing it was through affiliate marketing and thin site SEO. I learned a lot about the technical side of getting rankings, traffic and highly converting advertisements. It wasn’t the best kind of SEO. But none of what I did really required strong relationships. In my struggle to grow into [...]
Search Tips of the Week: How to Hack Content Marketing and Get a Link from The Guardian
This week’s search marketing roundup includes technical hanks for content marketing, an example of how to get a link from The Guardian, 7 tips for finding your competitors’ linkable assets and RCS, a guide to generating rich snippets using Micro Data and Schema.org, as well a video on 6 ways to use fresh links and [...]
Search Tips of the Week: How to Use Screaming Frog and Stop Acting Like a Robot
This week’s search marketing roundup features a guide to Screaming Frog, advice on how to stop doing online marketing in a robotic way, how to improve your content, how video SEO is done, and how to get others to write your content. We also highlight SEOMoz’s Whiteboard Friday on UX myths that hurt SEO. Screaming [...]
Only Hustlers Get Rich, The SEO Strategy Edition
How long have you been in SEO? Long enough to have some stories, I imagine. Pushing berries, re-bills, blog networks, link everythings, cloaking and stuffing keywords. Remember when you cared about keyword density? How many times did you have to close that one webmaster forum as your boss walked by because of the pictures? How [...]