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Search Links of the Week: Real Names, Fiber, and Annie Cushing’s Tools!

Happy Friday, awesome blog readers!

This week, there were three big pieces of news: YouTube is pushing users to switch to real names (take that, anonymity!), Google rolled out their Fiber product in Kansas City, MO, officially making them a player in the internet service provider space, and they released the Advanced tab for site Index Status in Google Webmaster Tools.

Meanwhile, on the content front, lots to do with big data, unnatural links, and engagement. The must-see link for the week is Annie Cushing’s Must-Have Tools, which is a comprehensive list of tools that any search marketer or marketer in general would find tremendously useful.

Have an amazing weekend, and be sure to catch the opening ceremony for the Olympics today! Should be a good one.

Thanks for reading!

News

YouTube Pushing Users Switch To Real Names (Jim Youngkin)

Google Fiber (Google)

Behold Google index secrets, revealed! (Google Webmaster Central Blog)

Analysis

Google’s Unnatural Links Warnings May Not Be Cause for Concern (SEOmoz)

The economics of Google Fiber and what it means for U.S. broadband

How Guest Posting Propelled One Site From 0 to 100,000 Customers (Search Engine Watch)

Learnings

How To Manage Big Data With Pivot Tables (Search Engine Land)

Dealing Responsibly with Unnatural Links Messages (John Doherty)

Web Analytics Consulting: A Simple Framework For Smarter Decisions (Avinash Kaushik)

How To Find And Engage Your Community On Reddit (Koozai)

The 6 Month Link Building Plan for an Established Website (SEOmoz)

Annie Cushing’s Must-Have Tools (SEER Interactive)

E-commerce and online shopping dominates the time and wallets of Canadians: in 2010, 74% of time spent online was attributed to shopping, the average order size per person was $1,362, and the retail e-commerce market was worth $15.3 billion in Canada.

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About the Author

Marc Nashaat is an Enterprise Marketing Consultant at Powered by Search. Marc specializes in local search and works with clients like FedEx, belairdirect, Public Storage Canada and Primus Business Services. Find Marc on G+ or Twitter