Sprouter, a community portal for budding entrepreneurs and start-ups has tasked Powered by Search to grow its traffic and member base by utilizing Search Engine Optimization and Site Architecture best practices.
03-November-2010 – Powered by Search, a leading Toronto SEO company has been selected by Sprouter, a web 2.0 community portal for entrepreneurs and start-ups, to conduct a Search Engine Optimization audit and recommendations playbook, aimed at creating a more search engine friendly website.
Powered by Search will conduct a Technical SEO Audit followed by recommendations addressing best practices in site architecture, keyword research, content optimization, link development, and the overlap between social media and PR with relation to search engine optimization.
Key goals of the initiative will include modifying elements of the existing content management system to be more search engine friendly, increasing overall website traffic, and creating a publicly searchable database of Sprouter’s users on popular search engines such as Google, Yahoo, and Bing.
Powered by Search’s core strengths and expertise in conducting large scale enterprise SEO audits will help Sprouter gain new members via being more visible in search engines for key site attractions such as the Sprouter Q&A, Events, and Sprouter Weekly newsletter.
“Since Sprouter is a small startup company we need to take advantage of the power of organic search,” says Sarah Prevette, Founder/CEO at Sprouter.com. “Dev and the team at Powered by Search have been quick to identify our strengths and weaknesses with regards to SEO, and we’re excited to see the recommendations they put together.”
Dev Basu, President and CEO at Powered by Search shared the following comment regarding the newly forged relationship with Sprouter: “We’re thrilled to be working with Sprouter – Their commitment to excelling in organic search is proof that the very best in breed of social and community portals still need to have sites that are open, usable, and most importantly findable by the search engines. As social media sites get larger and scale their base of users, being able to get new content and member profiles ‘found’ by the search engines becomes increasingly difficult if you don’t have a search friendly architecture to begin with”.
Powered by Search is a full service, award winning internet marketing company based in Toronto, Canada. Independently ranked among the Top 3 Local Search Optimization companies in Canada by TopSEOs in 2010, Powered by Search is also a Google Adwords Certified Partner, SEMPO member, and only 1 of 2 Canadian companies to be featured in the industry standard Local Search Ranking factors study. In addition to conducting enterprise level SEO site audits, Powered by Search is well recognized and quoted in industry publications for its expertise in organic search engine optimization, web analytics, call tracking, and rich media search optimization.