SaaS PPC Campaigns Falling Flat? Here’s Our Exact SaaS PPC Optimization Process [Plus: Target CPC calculator]
Most SaaS marketers fall into one of two camps: they’re terrified of PPC for SaaS because they think it’s expensive – even if it sends great highly qualified leads to them, they’re still often scared to really lean in, seeing high CPL without any of the necessary context. The other […]