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Author: Hayley Mullen

Content Marketing Metrics Your CEO Cares About

I was thinking of calling this post “Escape From The Data Dump” but then it might devolve into a series of Kurt Russell references and I don’t want to distract from the point. The point being that as marketers, it’s easy to get overwhelmed by what feels like a metrics overload. We have access to

Content Marketing

21 Tools To Help Distribute Your Content

When it comes to content marketing, distributing said content is a pretty obvious part of the equation. It’s not enough to just create (and curate) stellar content, you’ve got to get it out there! Because there’s nothing sadder than a lovely blog post sitting all by its lonesome with no one to read it. Ok

Content Marketing