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Author: Koby Leung

The Starter Guide to PPC Optimization

Managing a PPC account can be overwhelming. VERY overwhelming. There are so many levers and switches that can be adjusted in your account, many of which can have their own articles written about exclusively on their optimization. Buckle up as we dive in to the various different ways you can make the best of your PPC

PPC Marketing

How To Maximize PPC Budgets on Google Adwords

Every time a user enters a search query, businesses are presented with an opportunity to engage with a potential customer, earn their trust, and in turn their business. This can be done by utilizing the paid search marketing services that these search engines offer; the business’s ads  appear when the appropriate matching keywords are looked

PPC Marketing