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Author: Matthew Hunt

QUIZ: How Savvy Is Your AdWords Marketing?

Do you want to know how your AdWords marketing stacks up to the savviest PPC marketers?  Do you want to know how healthy your AdWords campaigns are?  Then you are going to want to take this 3-minute AdWords quiz.  Finally, you’ll discover whether you are a PPC laggard or PPC market leader by taking our “AdWords

BlogPPC Marketing

How to Tweak AdWords to Increase Phone Leads by 3X

Is your franchise NOT getting as many phone calls as you need it to? Not getting enough phone leads is a major problem for many franchisors. When they struggle to not get enough leads it makes it harder to prove ROI and to sell new franchises, which leads to stunted growth. Even worse, when your

PPC Marketing

Is Your Agency Using All Of Adwords Targeting Options?

Many people DO NOT realize all the amazing targeting options available in AdWords. AdWords has put a lot effort to keep up with all the options available with Facebook advertising. Look at the AdWords targeting options infographic below to see all the different options available. From our experience, most advertisers are not leveraging these options

BlogPPC Marketing

What Do Changes to Google Business Filtering Mean for You?

A Google Business page listing can make the difference between a customer discovering your company and your firm remaining in obscurity. Over the past year, Google has been tinkering with the Business listings – over the summer, the search engine giant reduced the number of local results displayed from seven to just three. In the

BlogLocal SEO

AdWords’ Holiday Gift: Scripts Are Now Available for YouTube

The holiday gift-giving season has come a couple of weeks early. This week, AdWords announced that it’s releasing AdWords scripts support for TrueView and six-second bumper ads. Some of you reading this might be saying, “Wow, that’s great news!” Others might be scratching their heads and wondering how this news applies to them. Read on

BlogSearch Engine OptimizationWeb Analytics

Game Changer – Google’s New Local Ads

It looks like Google is testing a new local ads format in the search results and it could be a game changer.   What Google is testing is captured below with a screenshot: You can see they added 3 local paid ad listings above the fold with a map.  This new local sponsored ads Google is testing

Local SEO

InboundCon 2016 Decks & Notes

Thank you to all that attended InboundCon 2016. It was a huge success and we couldn’t have done it without all attendees, speakers and the amazing Powered by Search team. Below are the notes we took on each speaker’s talk + their decks for InboundCon 2016. Lots of love went into compiling these epic notes

Events