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Category: Inbound Marketing

3 Ways Inbound Marketing Can Benefit Your Business

The underlying issue with digital marketing is that customers are in a storm of online information. Potential clients are persistently plagued by pictures of cute cats (lots of cats), breaking news, and social posts daily. So how do you reach these individuals and make the most of your digital marketing […]

Inbound Marketing

How digital marketing is transforming the tourism industry

Hospitality and tourism is one of the industries that is most affected by digital development. Transportation and accommodation companies are among the first ones to utilize digital marketing techniques in their practices to engage communities and make sure their customers have the best possible away-from-home experience. In order to perform […]

Inbound Marketing

7 Reasons You Need The Marketer’s Guide To LinkedIn

LinkedIn is a great professional tool, for not only individuals but businesses as well. Here are 7 reasons to download The Marketer’s Guide to LinkedIn and start incorporating the professional networking site into your marketing strategy. 1. Reap the benefits of inbound marketing LinkedIn is an easy way to advertise […]

Inbound Marketing

1+1=11: The Power of the Second Screen Digital Marketing

Today, digital marketers are faced with a challenge of multi-screen consumer engagement. Whether multiple devices are used simultaneously or sequentially, people utilize them to be more productive, learn new information and socialize. By observing user behaviors, you can get valuable insight about the content that your audience will like and […]

Inbound Marketing

The Ultimate Guide to Lead Generation

This blog post contains edited excerpts from our free whitepaper: The Ultimate Guide to Lead Generation. Get the full guide for more details on how to generate leads and grow your business. You have an awesome product or service to sell. You’ve laboured intensively over your website, turning it into […]

Inbound Marketing

Why You Need The Marketer’s Guide to Facebook

Doubtless you already know of Facebook’s advertising opportunities, if not in detail then at least generally. Even if your own brand isn’t on Facebook, you likely know from personal experience about the paid per click ads in the right side-bar, the promoted posts and the sponsored stories. That’s one way […]

Inbound Marketing

Why You Need The Beginner’s Guide To Twitter

When George Clooney said that famous people on Twitter were morons, he clearly hadn’t done his research. Twitter can be a powerful tool, for celebrities and businesses alike. If you’re a business owner or a marketer and you’re taking a Clooneyesque attitude towards Twitter, you’re missing out. In this post […]

Inbound Marketing

7 Reasons You Need The Marketer’s Guide To Google+

You probably use Google, whether for your searches, PPC campaigns, email, video streaming, or any number of other things. These are all immensely useful tools for marketers. So is Google+, and here are 7 reasons to download The Marketer’s Guide to Google+ to start taking advantage of the social network […]

Inbound Marketing

The Marketer’s Guide to Pinterest

This blog post contains edited excerpts from our free whitepaper: The Marketer’s Guide to Pinterest. Get the full guide for more details on how to successfully incorporate Pinterest into your social media marketing strategy. When you think of social media marketing, you probably think of Facebook, Twitter, Google+, LinkedIn. It’s easy to overlook Pinterest, […]

Inbound Marketing