The B2B SaaS Marketing Blog

#InboundTO Meetup Recap: Killer Business Insights from Web Analytics

by 

Alex Rascanu

Last updated: August 16th, 2013

Yesterday’s Inbound Marketing Toronto meetup featured presentations from Matthew Hunt (Search Engine Marketing Consultant at Small Business Online Coach), Troy Boileau (SEO & Inbound Marketing Specialist at Powered by Search), and James Standen, Founder & CEO of nModal Solutions.

In his work at Small Business Online Coach, Matthew Hunt helps small businesses gain visibility on the internet by using SEO, PPC, & social media marketing. At inbound marketing agency Powered by Search, Troy Boileau helps medium-sized businesses qualify, capture, and convert the highest value online traffic into new sales. At nModal Solutions, James Standen provide an easy to use, visual environment that lets companies of all sizes get at their data quickly, and deliver it in the format needed, with all the fixes in one place.

Sponsored by Powered by Search and BNOTIONS, the meetup was well received by the approx. 35 marketing professionals in attendance.

Here is Matthew Hunt’s presentation on small business analytics:

Here is Troy Boileau’s presentation on practical analytics and how we turn data into money for mid-size companies:

Here is James Standen’s presentation on enterprise analytics:

Join us for InboundCon, Canada’s first inbound marketing conference, on Saturday, September 14 at the Centre for Social Innovation. We’ve got a great line-up of speakers and you’ll get to connect with some of Canada’s top inbound marketing thought leaders. Tickets are only $35 (a $60 discount) until Thursday, August 22. All proceeds will go to the Centre for Social Innovation, in support their entrepreneurship initiatives in the Toronto area.

Also join us for the next Inbound Marketing Toronto meetup, which will focus on How to Trend Your Brand for 2013. The two speakers that evening will be Lannie Le, Creative Director & Partner at Pixel Dreams, and Samuel Iannucci, Creative Director at Brand Surgeons. See you then!