Why "Un-gate Your Content" Is Bad Advice - Here’s What To Do Instead
Summary
Many LinkedIn influencers out there will tell you to un-gate your content. Why? So that more people can have access to it and, therefore, will likely be a customer down the line. But in our opinion, that’s bad advice.
Show Notes
Many LinkedIn influencers out there will tell you to un-gate your content. Why? So that more people can have access to it and, therefore, will likely be a customer down the line. But in our opinion, that’s bad advice.
So in this episode, we’ll look at:
- Why gating your content is important
- The four-part process of creating a high-value lead magnet that converts
- How we’ve helped our clients generate millions in revenue from gated content
- When you shouldn’t gate your content
By the end of the episode, you’ll have a strong understanding of how to properly gate your content and generate more revenue for your SaaS business.
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