Learn B2B SaaS Marketing

What is B2B SaaS RevOps?

What is B2B SaaS RevOps?

Updated: May 27th, 2024

Revenue operations, or RevOps, is a business process or strategy for maximizing business revenue potential. But what is B2B SaaS RevOps, specifically? In this article, we’ll cover everything you want…

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Must-Have Skills for a B2B SaaS Content Marketer

Must-Have Skills for a B2B SaaS Content Marketer

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Finding an A+ B2B SaaS content marketer who not only understands the nuances of B2B marketing but also has specific skills that align with your company’s goals is easier said…

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Must-Have B2B SaaS Marketing Skills

Must-Have B2B SaaS Marketing Skills

Updated: May 17th, 2024

Hiring the right talent for a B2B SaaS marketer can be challenging if you don’t have a clear idea of the essential skills required for this role. After all, the…

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What is a MQL in B2B SaaS Marketing?

What is a MQL in B2B SaaS Marketing?

Updated: May 16th, 2024

Any seasoned marketer will be familiar with the term MQL. However, in the B2B SaaS niche, this lead type is often not properly defined and not given enough priority. So,…

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How to Repurpose Content for B2B SaaS Marketing

How to Repurpose Content for B2B SaaS Marketing

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Repurposing content is the best way to breathe new life into your existing content and maximize its impact across multiple platforms. This is well-known in the marketing world, but the…

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Top Examples of the Best SaaS FAQ Pages

Top Examples of the Best SaaS FAQ Pages

Updated: May 13th, 2024

Having well-designed SaaS FAQ pages is a big part of optimizing the support process. It can help move leads through the sales funnel and make sure your software’s users are…

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Stages of the B2B SaaS Sales & Marketing Funnel

Stages of the B2B SaaS Sales & Marketing Funnel

Updated: April 29th, 2024

A well-structured B2B SaaS sales & marketing funnel can be a powerful asset in scaling your business. And to leverage it to its full potential, keeping track of each stage…

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Top SaaS Marketing Communities to Join in 2024

Top SaaS Marketing Communities to Join in 2024

Updated: April 25th, 2024

As a SaaS professional, connections are everything, and online communities are the place to start. They bridge the distance barrier between you and like-minded professionals and allow you to bounce…

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How to Structure a B2B SaaS Marketing Team

How to Structure a B2B SaaS Marketing Team

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Building a powerhouse B2B SaaS marketing team goes beyond just hiring top talent – the key to your team’s success is understanding the critical roles and functions to hire for.…

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Top SaaS Blogs to Read in 2024

Top SaaS Blogs to Read in 2024

Updated: April 19th, 2024

As a SaaS marketer, you need to keep a regular pulse on the industry. One of the best ways to do it is by keeping an eye on the most…

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9 Examples of the Best SaaS Testimonials Pages

9 Examples of the Best SaaS Testimonials Pages

Updated: April 17th, 2024

A testimonial landing page can be a powerful tool for enhancing trust and credibility in your product. The various independent review sites, forums, and social media platforms provide an unbiased…

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B2B Account-Based Marketing Statistics for 2024

B2B Account-Based Marketing Statistics for 2024

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If you’re a seasoned demand generation manager, you’re more than likely familiar with what account-based marketing can do. However, implementing an ABM strategy that is impactful often requires getting multiple…

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