Why you should be updating pain point messaging regularly
Summary
We’re in the midst of an economic downturn. Your buyers’ needs have changed. How should you respond?
Show Notes
Resources mentioned in this episode:
- SaaS Scalability Self Assessment – use this to work out where the weaknesses in your strategy are
- Marc’s teardown of Pendo’s amazing messaging
- Pendo.io
- Pendo’s Ads on LinkedIn
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SaaS Marketing Bites is produced by B2B SaaS marketing agency Powered by Search. It’s hosted by Head of Growth Marc Thomas. You can follow @iammarcthomas or Powered By Search CEO Dev Basu @devbasu on Twitter for more updates and marketing insights.