Posts Tagged: Social Media

6 Second Marketing: Why Your Business Should Be on Vine

Posted by & filed under Social Media Marketing.

From Instagrams to Infographics, the content we come across in the digital world has become increasingly visual. From a marketing standpoint, we can safely assume that the majority of consumers would rather watch a video than read a block of text. And it is not difficult to see why. The visual and aural aspects of the [...]

Going Viral: The Ultimate Guide to Meme Marketing

Posted by & filed under Inbound Marketing.

We all agree that memes are awesome. After scrolling through vacation photos and whiny Facebook statuses, memes offer an easily understood and hilarious gem on your newsfeed. If you’ve ever seen a meme, you know they’re created to be shared. And I’m sure the word share turns most of you content marketers on. So if [...]

Suit Up: 3 Lessons from Iron Man on Content Marketing

Posted by & filed under Marketing.

Everyone loves (or loves to hate) Iron Man. Personal opinions aside, there are some important lessons to be had from this ever-evolving Marvel™ creation. Apart from the boyish good looks and prodigal genius of Tony Stark, which I’m sure you all posses, there are some interesting parallels that can be drawn between the qualities of Iron Man [...]

Interview with Hamza Khan, Social Media Expert

Posted by & filed under Interviews.

Yesterday we had the pleasure of interviewing  the social media strategist, speaker, and entrepreneur Hamza Khan, who drives Ryerson University’s social media strategy. 1. Tell me about your background and what made you decide to focus on social media marketing. I suppose I took a somewhat unconventional route to get here. Nearing the end of my marketing [...]