Articles by PbS Staff

How Google’s Ad Customizer Toolbox Can Boost Your CTR
Updated: December 5th, 2016
With 2017 just around the corner, we’ve seen a roll-out of new capabilities from AdWords that’s sure to crank up the performance of any PPC campaign. Straddling the line between…

How Customers Will Soon Message You Right From Google Search Results
Updated: December 2nd, 2016
If you’re a business owner looking for a better way to keep your customers close, Google might have just the tool for you. The tech giant is rolling out a…

Best Marketing Conferences to Attend in Fall of 2016
Updated: August 15th, 2016
They say if you want to go fast, go alone. If you want to go far, go together. In the world of digital marketing, there’s no substitute for the value…

How to Create Content That Will Increase Your Traffic the Next Day
Updated: April 20th, 2015
If amazing content drops on a web page and nobody sees it, what’s the point? Small business owners, entrepreneurs and startup founders tend to share one essential characteristic: Lack of…

5 Email Growth Hacks You Can Implement In Minutes
Updated: March 25th, 2015
Every now and then you hear that email marketing is dead. But according to email marketing research, for every $1 spent on email marketing, the average return is $44.25. Now…

Your Site Load Speed Dictates Your Conversion Rates
Updated: September 3rd, 2014
Site load speed is the velocity at which your website opens to visitors, and today, the faster the better. Visitors to your site have a tendency to click-through if your page doesn’t open…

8 Tips On How to Reverse Engineer Your Competitor’s Backlinks
Updated: August 21st, 2014
Are you scratching your head and wondering how the top ranking websites maintain their top position? Do you want to surpass the rank of your competitors? Learning how to reverse…

How To Determine The Commercial Intent of Keywords
Updated: August 12th, 2014
Learn how to determine the commercial intent of keywords without getting a headache or wasting your energy and resources. Imagine if right now, at this VERY moment, someone told you…

Keyword Research: The Basics (Infographic)
Updated: July 22nd, 2014
What’s the Best Way To Keyword Research? What is the “correct” way to do keyword research and how do you do it? You’ve searched online and found guides, steps, how-to’s,…

Learn How To Optimize Your Robots.txt File In 5 Minutes
Updated: July 11th, 2014
So you want to become a robots.txt rockstar eh? Well, before you can make those web spiders dance to your rhythm, there are a few basic principles that you should…

How to Create a Great Infographic with No Design Skills
Updated: July 10th, 2014
Infographics are a fantastic way of marketing your business online. Considering that approximately 65% of people are visual learners, most Internet users prefer to have visual representations of data. By presenting information in…

Mobile SEO Best Practices & SMS Mobile Marketing
Updated: May 3rd, 2023
So you want to go green mobile do you? With the ever changing face of the web, one cannot be surprised to know that a vast number of total searches…