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Worksheet 3
When your customer asks “How does it work?”, what they’re really asking is “Will this work for me?”. In this worksheet, describe how you can make your products and services easy to buy.
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Describe the top 3 outcomes that need to happen for your customer to get the result they want.
*
What is an analogy or metaphor you can you use easily explain your value?
*
Describe exactly what happens after the customer pays you, and what happens next.
*
How useful was this lesson?
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