Articles by category: Web Design

How to build B2B SaaS Buyer Personas – and our system for fixing bad personas
Updated: October 3rd, 2023
Here’s a common scenario we see: you’ve gone to the effort and expense to develop your SaaS buyer personas. You’ve created content for your ads and web pages that’s…

The Anatomy of the Ideal SaaS Website: Best Practices from Our Authority Architecture Framework
Updated: July 17th, 2023
Is updating your website really going to meaningfully boost conversions? Many marketers don’t know when they should invest in a website redesign as it can often seem like a vanity…

Google Releases Recommendations for Getting Your Progressive Web Apps Indexed
Updated: November 10th, 2016
Progressive web apps (PWA) give you the app experience without the app. They’ve exploded in popularity because they immediately engage your users, and give them something to do besides read…

13 Rapid Protoyping Tools for Designers
Updated: October 14th, 2014
I’m a web designer with a lot of tools in my back pocket. At home, I work on at my own pace on freelance projects that can span months. At…

12 Amazing Chrome Extensions Designers Need to Have
Updated: May 4th, 2023
Need to free up some time? Are you wasting time on manually testing the responsiveness of a new website project? Or saving images and importing them to Adobe Photoshop, or another…

The Ultimate Experts Guide to SEO for Your Multi-Location Business
Updated: October 6th, 2014
Are you looking to achieve high rankings through SEO for your multi-location business? This article will provide you with an ultimate checklist to help you to determine if you are…

A Simple Parallax Scrolling Tutorial for Everyone
Updated: August 29th, 2014
Are you interested in coding a parallax scrolling website? I guarantee you’ll be able to code simple parallax scrolling website after you watch this step-by-step tutorial. I have decided to…

5 Branding Tips to Improve Your Business
Updated: May 3rd, 2023
Somewhere between SEO and marketing automation, businesses are forgetting about branding. Yes, SEO carries the most fundamental aspect of branding – positioning. And yes, the funnel has become more sophisticated…

7 Steps to a Successful Website Redesign
Updated: April 13th, 2023
This blog post contains edited excerpts from our free guide: The Marketer’s Checklist for Website Redesign. Make the transition as smooth as possible by downloading the full guide and get…