Articles by category: Content Marketing

Making Content Great Again: How 1 Post Generated 50 Leads for VisaPlace
Updated: June 16th, 2016
Many parts of the American population have been humorously (and sometimes seriously) threatening to emigrate throughout Donald Trump’s presidential campaign. The sentiment peaked when ABC News reported that Google searches for…

How to Create Content That Will Increase Your Traffic the Next Day
Updated: April 20th, 2015
If amazing content drops on a web page and nobody sees it, what’s the point? Small business owners, entrepreneurs and startup founders tend to share one essential characteristic: Lack of…

5 Quick Tips to Increase Your YouTube Engagement by 200%
Updated: July 30th, 2014
It is no secret that video presence on the web has become a vital tool in both social and business interaction. Videos, viral or otherwise, are the most shared form…

3 Unique Ways to Add Flair to Your Blog
Updated: July 29th, 2014
So You Need to Add Flair To Your Blog Posts? Today, I’m going to share with you 3 unique ways to add flair to your blog posts. Call me old fashioned,…

Writing Clickable Headlines: An Easy 3-Step Formula
Updated: July 28th, 2014
In the world of Content Marketing writing a great headline is equivalent to gold. First impressions count in everything you do. Without a great headline, your readers just won’t click! If your…

InboundTO 18 Recap: Make Your Content Count
Updated: May 4th, 2023
On July 24 2014, the 18th InboundTO event took places at the BNOTIONS headquarters in downtown Toronto. This month’s InboundTO played host to lively discussions and presentations on better business…

How to Sustainably Grow Your Traffic Through Content Marketing
Updated: July 16th, 2014
Most marketing managers aren’t worried about content, they’re worried about driving leads. The more web savvy you get, the more you start asking questions like, “where do my leads enter…

How to Create a Great Infographic with No Design Skills
Updated: July 10th, 2014
Infographics are a fantastic way of marketing your business online. Considering that approximately 65% of people are visual learners, most Internet users prefer to have visual representations of data. By presenting information in…

How to Create an Expert Roundup Blog Post in 5 Kickass Steps
Updated: July 7th, 2014
So you want to create a viral blog post? You came to the right place! Expert roundup posts can be the most viral posts on the internet if carried through…

Content Marketing Metrics Your CEO Cares About
Updated: May 3rd, 2023
I was thinking of calling this post “Escape From The Data Dump” but then it might devolve into a series of Kurt Russell references and I don’t want to distract…

Whitepaper Wednesdays Week 4: The Writer’s Guide to Blogging
Updated: March 5th, 2014
Think you know blogging? Think again! Your business won’t benefit from your amazing writing ability if nobody sees your work. The modern blogger needs to go beyond a catchy headline…

21 Tools To Help Distribute Your Content
Updated: January 31st, 2014
When it comes to content marketing, distributing said content is a pretty obvious part of the equation. It’s not enough to just create (and curate) stellar content, you’ve got to…