Articles by category: Email Marketing

Webinar – Optimizing Emails for Lead Generation Success
Updated: May 6th, 2015
This month we will be hosting our 5th webinar in our 2015 Digital Marketing Webinar Series! If you’re wasting a bunch of time developing sales emails and attempting to convert leads,…

5 Email Growth Hacks You Can Implement In Minutes
Updated: March 25th, 2015
Every now and then you hear that email marketing is dead. But according to email marketing research, for every $1 spent on email marketing, the average return is $44.25. Now…

Converting Leads with Email Marketing – a Human Approach at InboundTO 23
Updated: February 3rd, 2015
Emails are usually the very first interaction between your company and your customers. They give you the chance to really ‘WOW’ a lead by standing out and being different…

How To Create A Subject Line That Works for Email Marketing
Updated: August 22nd, 2014
Contrary to some myths, email marketing is not dead at all. It’s actually one of the best ways of engaging your audience! The challenging part of email marketing is making…

How To Prepare for Canada’s Anti-Spam Law (CASL)
Updated: June 23rd, 2014
On July 1st, 2014 there will be more than just Canada Day on the minds of Canadian marketers. Aside from celebrating the birthday of our beloved nation, July 1st also…