The B2B SaaS Marketing Blog

Most marketing managers aren’t worried about content, they’re worried about driving leads. The more web savvy you get, the more you start asking questions like, “where do my leads enter…

It wasn’t too long ago that ranking locally meant NAPs – create a lot of citations and make sure they’re relevant and consistent with what’s listed on your site. For…

You know the saying “Silence is golden”?  Well … the exact opposite is true for Facebook. There is nothing worse than putting great content on Facebook and getting silence in return.…

So you want to become a robots.txt rockstar eh? Well, before you can make those web spiders dance to your rhythm, there are a few basic principles that you should…

Infographics are a fantastic way of marketing your business online. Considering that approximately 65% of people are visual learners, most Internet users prefer to have visual representations of data. By presenting information in…

Majestic SEO is an excellent tool for link builders for performing a backlink analysis of competitors sites. It gives a lot of useful data and can be look at as…

So you want to create a viral blog post? You came to the right place! Expert roundup posts can be the most viral posts on the internet if carried through…

Whether you are just starting to plan your landing page or you’re about to launch an existing design, consult this list of elements. You might be pleasantly surprised to find…

A few hours before my birthday party this year, my boyfriend called me up and said “We have no place to eat. The other restaurant cannot accommodate everybody!” So in…

On July 1st, 2014 there will be more than just Canada Day on the minds of Canadian marketers. Aside from celebrating the birthday of our beloved nation, July 1st also…

On June 18 2014, the 17th InboundTO event took place at the BNOTIONS headquarters in downtown Toronto. Sponsored by Powered by Search, this month’s InboundTO featured discussions and presentations on…

Managing a PPC account can be overwhelming. VERY overwhelming. There are so many levers and switches that can be adjusted in your account, many of which can have their own…