Koby Leung Last updated: April 2, 2020 Managing a PPC account can be overwhelming. VERY overwhelming. There are so many levers and switches that can be adjusted in your account, many of which can have their own articles written about exclusively on their optimization. Buckle up as we dive in to the various different ways you can make the best of your PPC …
Matthew Tan Last updated: August 27, 2019 It should be apparent that inbound marketing is advantageous for your business. Take it as a fact that it’s as beneficial for your business as breathing is to your very existence. Assuming then that your company has been implementing inbound marketing, you probably have two questions. How do you use inbound effectively and what are …
Nicole Hess Last updated: October 24, 2019 How to know when you have a local SEO project and what to do. Local SEO is often camouflaged in the forest of SEO. While Local SEO is a form of Search Engine Optimization, the tactics to achieve better local search rankings can differ and require a different focus. In recent years and through this very …
Michael Smith Last updated: August 27, 2019 Updated on June 3, 2014 for the launch of version 3! The newest version of the MozBar is here! Moz has released a completely overhauled version 3 of their must-have SEO toolbar for digital marketers. Not only will you find a total visual redesign, but there have been speed improvements and new features (like markup …
Stephanie Ling Last updated: April 2, 2020 The internet is a mysterious black hole of half truths, whole lies, and what often seems more bad than good. Many misconceptions regarding SEO are floating around the internet, which create a lot of confusion about correct best practices that will actually help to achieve results. What better way to clear the air, than with the help of 16 …
Matthew Tan Last updated: October 24, 2019 The underlying issue with digital marketing is that customers are in a storm of online information. Potential clients are persistently plagued by pictures of cute cats (lots of cats), breaking news, and social posts daily. So how do you reach these individuals and make the most of your digital marketing as the owner or CMO …
Stephanie Ling Last updated: May 20, 2014 If you clicked on the link to this article, it is most likely that your understanding of SEO doesn’t extend much farther beyond the fact that SEO stands for Search Engine Optimization. However, you shouldn’t feel discouraged, because that is exactly how I felt just a couple of weeks back. While SEO might seem like …
Koby Leung Last updated: May 16, 2014 Every time a user enters a search query, businesses are presented with an opportunity to engage with a potential customer, earn their trust, and in turn their business. This can be done by utilizing the paid search marketing services that these search engines offer; the business’s ads appear when the appropriate matching keywords are looked …
Goran Popovic Last updated: October 24, 2019 Toronto, Canada – May 15th, 2014: Powered by Search, Canada’s premier inbound marketing agency proudly announced its ranking as one of the top Information and Communication Technology (ICT) companies in Canada, as part of the illustrious Branham300. This is the second consecutive year that Powered by Search has been chosen, and the company has cemented its …
Venchito Tampon Last updated: April 14, 2014 In the age of content marketing where people squeeze every value of their content to get high quality links, creativity is a must skill to consider and to improve this year and for the coming years. Doing things that are out of the box could not only make your link building tactics unique but could …
