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Author: Alex Rascanu

Enterprise SEO interview with Kareem Bonner

Yesterday I had the pleasure of interviewing Kareem Bonner, who served for 4 years as Business Development Marketing Manager at Dell Canada. Kareem worked with Dell for a total of 12 years, starting as Direct Store Sales Representative & Team Leader and then serving as E-commerce Account Manager, E-commerce Producer, and E-commerce Site Merchandising Manager, and Business Development Marketing

Search Engine Optimization

#InboundTO Meetup Recap: Develop the Marketing Leader within You

Last night, we organized the 13th Inbound Marketing Toronto meetup, titled Develop the Marketing Leader within You! We were honoured to have Trina Boos present and answer a wealth of question about career planning and how to develop the marketing leader within you. Trina Boos is the President of Boost Agents and Ad Lounge. Boost Agents is a

Events

#InboundTO Meetup Recap: Cross-Channel Marketing Like a Boss

Last Thursday’s Inbound Marketing Toronto meetup featured presentations from myself and Samuel Iannucci, Creative Director at Brand Surgeons. Sponsored by Powered by Search and hosted by BNOTIONS, the event was highly engaging and received much positive feedback from the 35 marketing professionals in attendance. Interesting content and nice contrast of presentations tonight at #InboundTO: Cross Channel Marketing Like

Inbound Marketing

Inbound Marketing Is Conquering Canada: InboundCon Recap

InboundCon, Canada’s first inbound marketing conference, took place on September 14 at the Centre for Social Innovation – Annex. Starting with our monthly Inbound Marketing Toronto events and now with the annual inbound marketing conference InboundCon, we love building and nurturing Canada’s community of inbound marketers. Organized by Alex Rascanu and hosted by Powered by Search, the sold-out event brought

Events

#InboundTO Meetup Recap: How to Trend Your Brand for 2014

Yesterday’s Inbound Marketing Toronto meetup featured presentations from Lannie Le, Creative Director & Partner at Pixel Dreams, and Samuel Iannucci, Creative Director at Brand Surgeons. Sponsored by Powered by Search and hosted by BNOTIONS, the event was well received by the close to 40 marketing professionals in attendance. @UgaaaleJ everyone can choose to stay young, curious, hungry and audacious. — Lannie Le

Events

The 16 Inbound Marketers You Shouldn’t Miss at InboundCon

Is your company’s website failing to generate the traffic, leads, and revenues your want?  Join us for InboundCon, Canada’s first  inbound marketing conference. 4 reasons to get your InboundCon ticket now: 1. Find solutions for your specific business and marketing circumstances.  If your branding, search engine optimization, pay per click advertising, social media marketing, and user experience

Events

#InboundTO Meetup Recap: Killer Business Insights from Web Analytics

Yesterday’s Inbound Marketing Toronto meetup featured presentations from Matthew Hunt (Search Engine Marketing Consultant at Small Business Online Coach), Troy Boileau (SEO & Inbound Marketing Specialist at Powered by Search), and James Standen, Founder & CEO of nModal Solutions. In his work at Small Business Online Coach, Matthew Hunt helps small businesses gain visibility on the internet by using SEO, PPC, &

Events

#InboundTO Meetup Recap: Win Political Campaigns with Digital Marketing

Last Thursday’s Inbound Marketing Toronto meetup featured presentations from Chad Rogers, Partner at Crestview and Michael Edwards, Consultant and Digital Marketing Lead at Navigator. In his work at Crestview, Chad Rogers helps private  sector clients get things approved, deal with change and face crisis head on. Michael Edwards leads Navigator‘s digital practice, which sees him work on

Inbound Marketing