The B2B SaaS Marketing Blog

Have you ever wanted to see higher conversion rates from your landing pages? Who am I kidding, of course you have! If you want to learn how, you don’t want to…

The time-honoured tradition of having hordes of children running up to your door and yelling “trick or treat!” is upon us. It’s a day of fun and fright for all,…

Google has announced that they have updated their Technical Webmaster Guidelines. This is an important announcement for SEO as it directly affects your ranking on Google! What’s It About The…

This past Tuesday Greg Sterling got the skinny from Apple, announcing that they have released Maps Connect, a self-serve local listing portal. Local businesses now have another opportunity to be…

Have you ever asked any of the following questions about paid search marketing: How can I improve my paid search efforts? How can paid search benefit my business? What is…

After a whole year since the last update, Google has confirmed that they have finally released the Google Penguin 3.0 Update on October 18th. This news has ignited the digital…

It’s been nearly 1 month since Powered By Search hosted the second annual InboundCon event, Canada’s premier inbound marketing conference. I attended on behalf of e-commerce agency Le Site, to…

I’m a web designer with a lot of tools in my back pocket. At home, I work on at my own pace on freelance projects that can span months. At…

Need to free up some time? Are you wasting time on manually testing the responsiveness of a new website project? Or saving images and importing them to Adobe Photoshop, or another…

Are you looking to achieve high rankings through SEO for your multi-location business?  This article will provide you with an ultimate checklist to help you to determine if you are…

Have you ever been intimidated by the sheer concept of paid search marketing? Maybe you think the paid search approach won’t really benefit your company. Or maybe you’re not really…

If you’re using Facebook for your product, service, or organization: congratulations, you’ve found a great way to get your message to a targeted audience. Unfortunately, your content is also competing…