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Google Penguin 3.0 Update: Where to from here?

After a whole year since the last update, Google has confirmed that they have finally released the Google Penguin 3.0 Update on October 18th. This news has ignited the digital space with comments ranging from, “what update?”, “It has destroyed all my sites”, to “I have finally seen some improvement.” With John Mueller just been [...]

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Unlock The Secrets of Paid Search Marketing at InboundTO

Have you ever asked any of the following questions about paid search marketing: How can I improve my paid search efforts? How can paid search benefit my business? What is paid search and how does it work? If any of those questions sound familiar, then we have the perfect solution for you! We’re hosting a [...]

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The fall of TopSEOs, the Internet’s most infamous SEO site

Recently, TopSEOs, an “Independent Authority on Search Vendors” which provides a ranking/rating of SEO companies, was de-indexed by Google, for using black hat tactics. It’s domain topseos.com was de-indexed last week, and a second domain  topseosglobal.com dropped within 24 hours of it’s creation. As of this writing, their third domain topseos-global.com has also been taken [...]

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InboundCon 2014: An Illustrated Synopsis

It’s been nearly 1 month since Powered By Search hosted the second annual InboundCon event, Canada’s premier inbound marketing conference. I attended on behalf of e-commerce agency Le Site, to whom I brought back buckets of tips and tidbits to help elevate and innovate our online marketing strategies. The conference offered useful information on a [...]

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13 Rapid Protoyping Tools for Designers

I’m a web designer with a lot of tools in my back pocket. At home, I work on at my own pace on freelance projects that can span months. At work, I’m required to deliver a quick turnaround of high-quality work to maximize the clients budget. The “Fast, Cheap or Good” rule is the trifecta that I struggle to balance [...]

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What Will Google be like in 2015? These 16 Experts May Know

Google is constantly updating and trying new things to and improve its services. Whether good or bad, we always notice. So I decided to ask some SEO experts for their predictions on how Google will change and affect you for the next year.  Here’s what they had to say. How do you expect Google to change in 2015 and [...]

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