This week’s search tips of the week include the science behind colors in marketing, 10 lessons from a 100k pageview post, how everything you say online can affect your future career and your employer, how to move search engine rankings for old content, how to move beyond tactics and channels to build a great web [...]
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Going Viral: The Ultimate Guide to Meme Marketing
We all agree that memes are awesome. After scrolling through vacation photos and whiny Facebook statuses, memes offer an easily understood and hilarious gem on your newsfeed. If you’ve ever seen a meme, you know they’re created to be shared. And I’m sure the word share turns most of you content marketers on. So if [...]
10 Sizzling Ways On-line Retailers can Make SEO Flourish this Summer!
With summer around the corner and new on-line retailers sprouting like weeds, how do you sort the roses from the dandelions? The answer is quite simple, SEO. It’s time to wake up and smell the fresh roses of SEO! These roses have the extraordinary powers to generate traffic to your website. Long gone are the days that on-line retailers [...]
Suit Up: 3 Lessons from Iron Man on Content Marketing
Everyone loves (or loves to hate) Iron Man. Personal opinions aside, there are some important lessons to be had from this ever-evolving Marvel™ creation. Apart from the boyish good looks and prodigal genius of Tony Stark, which I’m sure you all posses, there are some interesting parallels that can be drawn between the qualities of Iron Man [...]
10 Key Takeaways from HubSpot’s 2013 State of Inbound Marketing Report
If you’re hungry for fresh stats on inbound marketing, look no further than HubSpot’s recently released 2013 State of Inbound Marketing Report. By surveying over 3,300 marketers, executives, and business owners from around the world, HubSpot gained insights into areas like the adoption, challenges, and priorities of inbound marketing, along with its impact on the [...]
Creating a Resume to Impress
Trang Lam is one of our newest additions to the Powered by Search team, in the role of SEO Specialist Intern. Her creative resume impressed us so much that we asked her to write about her experience as an example of how making yourself stand out can pay off big. There was a rumour among [...]
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