To ‘build’ or to ‘buy’, that is the question… Let’s review the pros and cons of each. Our research has shown that working with a digital marketing agency can be 33% more effective than hiring an in-house team of marketers, but let’s review and you can be the judge of what is best for your […]
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The median conversion rate for the pay-per-click industry is 2.35%. What if I told you that you can get 10x that number, without spending 10x more money? In fact, it will only cost you the time it takes to strategize and pay close attention to detail. We’re going to help you fill your funnel with […]
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Merchants added more than290 million products to Shopify last year. So how do you make sure search engines can find your products in all that noise? Shopify’s premier package, Shopify Plus, is enormously popular for the ease-of-use and customization it offers. Yet, some sellers feel that their products haven’t been shown any new love from […]
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Will using Adobe Enterprise Manager (AEM) help your search engine optimization? Yes. But, will implementing it in the wrong way cost you your SEO ranking, and undo everything you’ve already achieved? Absolutely. Failing to invest the time, thought, and data into your transition can cost you hundreds of thousands of dollars in re-work. It can […]
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The Problem: Getting Google to Recognize a Household Name It’s hard to imagine Google not recognizing a name that everybody knows. But that’s exactly what was happening to RE/MAX. You see their signs on lawns and billboards everywhere around town, but if you Googled realtors in your city, the name RE/MAX was nowhere to be […]
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Did you know that less than half (44%) of surveyed businesses can measure their paid search ROI? Measuring the impact of any digital marketing is essential, because success is “maintained,” not “achieved.” It’s like going to the gym. You don’t stop once you’ve seen results. You have to keep going just to maintain them. Most […]
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Is your franchise NOT getting as many phone calls as you need it to? Not getting enough phone leads is a major problem for many franchisors. When they struggle to not get enough leads it makes it harder to prove ROI and to sell new franchises, which leads to stunted growth. Even worse, when your […]
Read Post Many people DO NOT realize all the amazing targeting options available in AdWords. AdWords has put a lot effort to keep up with all the options available with Facebook advertising. Look at the AdWords targeting options infographic below to see all the different options available. From our experience, most advertisers are not leveraging these options […]
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