Many people DO NOT realize all the amazing targeting options available in AdWords. AdWords has put a lot effort to keep up with all the options available with Facebook advertising. Look at the AdWords targeting options infographic below to see all the different options available. From our experience, most advertisers are not leveraging these options […]
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Sometimes, you’re lucky enough to meet people who inspire you to do more. That’s what happened when I met the people from Furniture Bank. Powered By Search encourages its team to get involved with charities. So a few of us started looking for a charity who needed help with their website or social media. And […]
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Are your mobile ads intrusive? If so, it’s time to change that. Google’s new mobile Interstitials Penalty takes effect today and will impact how advertisers position their mobile ads. “Starting today, pages where content is not easily accessible to a user on the transition from the mobile search results may not rank as high,” announced […]
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A Facebook-commissioned Nielsen study of global Facebook data found that 1 billion people use Messenger each month. The same study also found that 56% of those surveyed would rather message than call customer service. Earlier this year, Google made it easier for your customers to send you a message, by adding the ability to message […]
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A Google Business page listing can make the difference between a customer discovering your company and your firm remaining in obscurity. Over the past year, Google has been tinkering with the Business listings – over the summer, the search engine giant reduced the number of local results displayed from seven to just three. In the […]
Read Post The holiday gift-giving season has come a couple of weeks early. This week, AdWords announced that it’s releasing AdWords scripts support for TrueView and six-second bumper ads. Some of you reading this might be saying, “Wow, that’s great news!” Others might be scratching their heads and wondering how this news applies to them. Read on […]
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You know having a website isn’t enough anymore. You most likely have at least one website, a mobile website, and perhaps even an app. These digital properties offer customers a way to find you easily and quickly online. Having more than one website can be tricky to track, though. To see the visibility statistics for […]
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Bad news. Your Google Analytics Traffic Referrals report may be useless. Right now we’re seeing a rise in traffic referral spam attacks, which is frustrating business owners and webmasters. While some hackers find this hilarious, the rest of us just aren’t laughing. Referrer spam is falsifying sales leads, spreading malware, and creating phishing sites. What […]
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