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QUIZ: How Savvy Is Your AdWords Marketing?

Do you want to know how your AdWords marketing stacks up to the savviest PPC marketers?  Do you want to know how healthy your AdWords campaigns are?  Then you are going to want to take this 3-minute AdWords quiz.  Finally, you’ll discover whether you are a PPC laggard or PPC market leader by taking our “AdWords

BlogPPC Marketing

Everything You Need to Know about Retargeting [Infographic]

Two sides to the circle of re-targeting: On-Site re-targeting Website – If someone completes an action on your website they are more likely to buy.  This is why for most website’s returning visitors convert higher than first time visitors. User completes an action like a purchase User abandons the shopping cart User browses a product

PPC Marketing

The Definitive Guide to SEO for Shopify Plus

Merchants added more than290 million products to Shopify last year. So how do you make sure search engines can find your products in all that noise? Shopify’s premier package, Shopify Plus, is enormously popular for the ease-of-use and customization it offers. Yet, some sellers feel that their products haven’t been shown any new love from

Search Engine Optimization

8 Deadly SEO Mistakes Companies Make When Switching to the Adobe Experience Manager

Will using Adobe Enterprise Manager (AEM) help your search engine optimization? Yes. But, will implementing it in the wrong way cost you your SEO ranking, and undo everything you’ve already achieved? Absolutely. Failing to invest the time, thought, and data into your transition can cost you hundreds of thousands of dollars in re-work. It can

Search Engine Optimization

5 Google Analytics Dashboards for CMO’s

Did you know that less than half (44%) of surveyed businesses can measure their paid search ROI? Measuring the impact of any digital marketing is essential, because success is “maintained,” not “achieved.”  It’s like going to the gym. You don’t stop once you’ve seen results. You have to keep going just to maintain them. Most

Web Analytics

How to Tweak AdWords to Increase Phone Leads by 3X

Is your franchise NOT getting as many phone calls as you need it to? Not getting enough phone leads is a major problem for many franchisors. When they struggle to not get enough leads it makes it harder to prove ROI and to sell new franchises, which leads to stunted growth. Even worse, when your

PPC Marketing