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This is┬ánot your typical boring marketing geek talk about PPC. Matthew has 10-years experience managing paid media campaigns for some of the largest brands and he has discovered there are 6 common mistakes most companies are making that is costing them BIG. He’s pulling back the curtain on the 80/20 rule on paid media campaigns and show you how to deeply impact your paid media campaigns that will increase your leads & sales. It’s a lot more fun and easier then most people realize!