Articles by category: SEO

Game Changer – Google’s New Local Ads
Updated: November 12th, 2016
It looks like Google is testing a new local ads format in the search results and it could be a game changer. What Google is testing is captured below…

Do You Need to Worry About Google’s “Penguin Penalty?”
Updated: September 26th, 2016
Are you worried about what Google’s new Penguin 4.0 update will mean for your business? This update has been in the works for almost 2 years, and it’s finally here.…

Breaking Down Google’s Possum Update and What Role it Plays in Local SEO
Updated:
We’re not even done September yet, but we’ve already seen enough updates from Google to make any marketer or local business step back and reexamine things. Experts are still A-B…

How Google My Business’ New Graphical Summary Screen Will Help You
Updated: May 3rd, 2023
Google My Business revealed a new graphical import summary screen that helps you, “review a summary of your spreadsheet’s changes in the simplified import preview screen.” This can potentially be…

AdWords’ Price Extension Helps You Show Searchers Your Price and Sale Prices
Updated: July 19th, 2016
The latest update to AdWords’ ad extensions allows you to immediately grab your would-be customers’ attention. The price extensions will help drive more qualified clicks and allow you to showcase…

How Google’s Showcase Shopping Ads Will Affect Your Holiday Shopping Season
Updated: May 3rd, 2023
Google’s new updated Showcase Shopping ads let your customers browse product collections, instead of looking at individual products. Users can now find your offerings in a slideshow-like showcase of multiple…

Google Local Inventory Ads Now Bring Searchers Directly to Your Inventory
Updated: May 3rd, 2023
Google’s new local inventory ads put searchers one click away from your inventory, at the exact moment they want to buy it. The new local inventory ads display your products…

Google Local 3-Pack is turning into a… 2Pac?
Updated: May 3rd, 2023
Today at SMX, Google unofficially announced that the Local 3-Pack is going to start containing an ad soon. So the 3-Pack will effectively become two organic listings, plus one paid…

How SEO Could Make Canadian Tire $420,000… To Start
Updated: April 5th, 2016
I love doing marketing for companies that I care about. Maybe they’ve got an excellent product, a passionate team or an agile and creative marketing team. One of my favourite…

Webinar – Top Local SEO Ranking Factors in 2015
Updated: May 3rd, 2023
August is here already, and you know what that means, right? It’s time for our highly anticipated Local SEO webinar on August 27 at 2 PM EDT. Join 3 Local SEO…

MozCon 2015 Highlights & Takeaways
Updated: July 20th, 2015
Last week I was lucky enough to attend MozCon in Seattle along with four other Powered by Search team members for the second time in three years! Without a doubt,…

The 2015 Digital Marketing Webinar Series
Updated: May 3rd, 2023
We’re excited to team up with some of the industry’s biggest stars to bring you our first ever Digital Marketing Webinar Series. Tune in starting on January 29 to see expert debates…